Excuse me while I geek out over logo design…🤓🤓🤓
Think Forward is a strategic consultancy business based in Wellington that offers strategic know-how to small to medium businesses.
I really enjoyed coming up with the icon to convey the lifecycle of business with green representing money and growth, the blue representing trustworthiness and the building process, while the grey symbolising leads and work inputted into the business, without which there would be no growth.
The font is a strong trustworthy font implying heritage and history while the modern font for consulting lends a modern feel to the logo.
I do love logo design!